Bios and Brochures
- More space than your typical online or print ad
- Include coupons or offers
- Target offline traffic through multiple channels
- Provide content specific to one service or product
- A significant part of your marketing kit
Your brochure tells your audience who you are and what you do at-a-glance. It’s a great form of advertising that can be widely distributed both on and offline.
Bios
Your bio provides essential information for your audience. Give them insight into who you are and what makes you the right fit by highlighting all those details that matter, even fun ones. We have a comprehensive set of bio questions that asks all pertinent information needed to weave a short (or long) bio. Many times bios are written very similarly to an About Us page (narrative). You are also covered, perhaps, that’s what you are looking for. We also write LinkedIn summaries that are typically shorter (with a minimum/maximum word count) and Team bios for an entire organization.
Brochure Writing
Your brochure tells your audience who you are and what you do at-a-glance. It’s a great form of advertisement which can be widely distributed both online and offline. Brochures are also great for email campaigns, pitch decks, and presentations. For this type of writing, we ask our clients to complete the Starter Questionnaire. This help us understand your target audience, service offerings, and value proposition.
If you don’t have an existing brochure template, we will write it so the content clearly defines where everything should go. Consider a brochure as a micro-site for your business. We will start with a strong headline to catch the reader’s attention and continue with succinct language to explain the benefits of your product/service. Finally, your brochure should end with a strong CTA (call to action). This will let the reader know what they should do next. If you would like to see our bios or brochures writing samples, feel free to call or send an email.